As Vice President of Digital Media and Client Services, Dave DiMatteo is the newest member of the LifeBrands D2C (LBD2C) leadership team. He has spent more than 20 years working with entrepreneurs to turn their ideas into formidable brands, most recently as Director of Media Strategy at Allstar Product Group.
Dave’s resume clearly illustrates his performance-based marketing approach and the experience to drive consumer engagement through cutting-edge marketing, media strategies and creative messaging. “There’s never a dull moment,” DiMatteo says. And that’s exactly what he loves about the work.
“It’s rare to find a talent like Dave DiMatteo who not only understands the direct-to-consumer model, but has the successful track record and knowhow necessary to take a brand from the conceptual modeling stage all the way to the shelves at Target,” Mark Jones, LifeBrands D2C President and CEO, said. Because LBD2C was not built like a traditional agency and more as a growth company, our services to our clients extend well beyond those of a traditional branding agency.”